Erich Fend
An Austrian family company devoted to women's coats, from the wool coat to the quilted jacket.
Erich Fend is an Austrian family company that specialises in women's coats, run by FEND Fashion GmbH in Vienna. According to its German distributor it has existed since 1996; its range covers wool coats, sporty jackets and quilted coats, with the sub-labels Erich Fend Casual and Elisa Fend.
An Austrian house
for the coat.
Erich Fend is an Austrian family company that specialises in women's coats. According to its German distributor, the business has existed since 1996, and its range runs from the elegant wool coat through the sporty jacket to the quilted coat, alongside two sub-labels, Erich Fend Casual and Elisa Fend. The brand's own catalogue names FEND Fashion GmbH, in Vienna, as the company behind it.
Beyond that, little house history has been published, so this page does not invent one. What can be judged is what the garment itself shows: the composition on the label, the weight of the cloth, the lining and the cut.
What the pieces show.
- 01Coats firstA house specialised in women's outerwear: wool coats, jackets and quilted coats, rather than a full fashion collection.
- 02MaterialIts distributor describes each collection by the quality of its materials; the coat in our archive is wool and cashmere.
- 03WorkmanshipThe same description singles out careful workmanship — something you can check for yourself in the seams, the lining and the buttonholes.
- 04Three labelsErich Fend, Erich Fend Casual and Elisa Fend — worth knowing when you read a label second-hand.
Read the coat,
not the name.
With a second-hand Erich Fend coat, start with the composition label: the share of wool and cashmere tells you more about warmth and drape than the name does. Then check the lining for tears at the armholes, the seams at the shoulders, and compare flat measurements with a coat that fits you, since a label size alone is not enough for vintage. Our Cashmere Story explains what good cashmere feels like in the hand.
C.E.d.E.R. GmbH, German distributor — Erich Fend (family company since 1996, women's coats, sub-labels Erich Fend Casual and Elisa Fend). Erich Fend AW21 catalogue (FEND Fashion GmbH, Vienna).
Erich Fend in the archive.
About Erich Fend.
What is Erich Fend?
Erich Fend is an Austrian family company specialising in women's coats. The brand's catalogue names FEND Fashion GmbH in Vienna as the company behind it.
Where is Erich Fend from?
Austria. The company behind the label, FEND Fashion GmbH, is based in Vienna.
How long has Erich Fend existed?
Its German distributor describes Erich Fend as a family company that has existed since 1996. Little further house history has been published.
What does Erich Fend make?
Women's outerwear: elegant wool coats, sporty jackets and quilted coats. Alongside the main label there are two sub-labels, Erich Fend Casual and Elisa Fend.
How do I check a pre-owned Erich Fend coat before buying?
Read the composition label first, since the share of wool and cashmere decides warmth and drape. Then check the lining at the armholes, the shoulder seams and the buttonholes, and compare flat measurements with a coat that already fits you rather than relying on the label size.