Designer notes — Anemoia Vestiaire

Loden-Frey

Germany · Munich, est. 1842

Loden-Frey is a Munich house founded in 1842, which made its name with loden cloth and coats.

The short answer

Loden-Frey was founded in Munich in 1842 and is still run by the Frey family, now in its fifth generation. Its loden cloth found success with the German and Austrian nobility. Our Loden page explains the cloth itself: wool fulled until it sheds weather, which Lodenfrey first made water-repellent in 1872.

Loden-Frey
Loden-Frey is a Munich house founded in 1842, which made its name with loden cloth and coats.
The houseGermany · Munich, est. 1842

The house.

Loden-Frey was founded in Munich in 1842 and is still run by the Frey family, now in its fifth generation. Its loden cloth found success with the German and Austrian nobility.

Our Loden page explains the cloth itself: wool fulled until it sheds weather, which Lodenfrey first made water-repellent in 1872.

Known forWhat the pieces show

What the pieces show.

  • 01LodenThe fulled Alpine wool cloth the house is known for.
  • 02Family-runFifth generation of the Frey family.
  • 03MunichToday it also runs the LODENFREY fashion store in Munich.
Buying pre-ownedHow to read one

Read the piece,
not the name.

With a second-hand Loden-Frey coat, start with the composition label: the share of wool, cashmere or other fibre decides warmth and drape more than the name does. Then check the lining at the armholes, the shoulder seams and the buttonholes, and compare flat measurements with a coat that already fits you, since a label size alone is not enough for vintage. Our Cashmere Story explains what good cloth feels like in the hand.

Explore Loden-Frey in the Vestiaire
Common questions

About Loden-Frey.

What is Loden-Frey?

Loden-Frey was founded in Munich in 1842 and is still run by the Frey family, now in its fifth generation. Its loden cloth found success with the German and Austrian nobility.

Where is Loden-Frey from?

Germany (Munich).

When was Loden-Frey founded?

The house was founded in 1842.

How do I check a pre-owned Loden-Frey piece before buying?

With a second-hand Loden-Frey coat, start with the composition label: the share of wool, cashmere or other fibre decides warmth and drape more than the name does. Then check the lining at the armholes, the shoulder seams and the buttonholes, and compare flat measurements with a coat that already fits you, since a label size alone is not enough for vintage.